Van Cleef and Arpels

Van Cleef & Arpels, a renowned French luxury jewellery house established in 1906, ventured into perfumery with its debut fragrance, First, in 1976. Crafted by master perfumer Jean-Claude Ellena, First is a floral aldehyde scent that became a landmark in fragrance history, embodying the Maison's dedication to elegance and refinement. An interesting aspect of Van Cleef & Arpels' approach to perfumery is their commitment to creating scents that reflect the beauty and grace of nature, aligning with their heritage of high jewellery craftsmanship. Their fragrances often feature luxurious ingredients and are designed to capture the essence of precious materials, much like their iconic jewellery pieces.