Maurer & Wirtz

Mäurer & Wirtz is a long-standing German fragrance and personal care company founded in 1845 by Michael Mäurer and his stepson Andreas Wirtz. The brand is known for balancing tradition with modernity, producing a wide portfolio of scents ranging from classic masculines to lifestyle fragrances under names like 4711, Tabac, Baldessarini and s.Oliver. Its most famous fragrance is Tabac Original, introduced in 1959, celebrated for its aromatic, woody, and spicy character that has made it a timeless choice among men.